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Podcast: Make Marketing Suck Less for Expertise-Driven Solo Businesses
Episode: Stop Setting Money on Fire: What You Absolutely Need to Know Before Investing in Marketing
Description: One of the things that breaks my heart more than anything is people setting their money on fire when it comes to marketing. Entrepreneurs spend money on these elaborate funnels, marketing teams, webinars, and more with absolutely zero ROI. Here's the truth though, It doesn’t matter how great the marketing strategy is or how talented your marketing team is or how high tech your funnel is if your message doesn’t work (or is non-existent). So join me today as I share what you NEED to do before investing thousands in any type of mark...