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Podcast: Make Marketing Suck Less for Expertise-Driven Solo Businesses
Episode: The Only Rule a Rebel Speaker Should Follow So Your Speaking Business Blooms
Description: I'm not one for following the rules. In fact, if everyone is following a trend, if everyone is telling me I should do something I am more likely to say, "No way," and buck the trend. For instance everyone in business is saying courses and memberships sites are the way to scale your business. Screw that. I'm doubling down on one-on-one work. It's what I love to do and what gets the best results for clients. With speaking, I'm always throwing out the tried and true tips to experiment and to...