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Podcast: Make Marketing Suck Less for Expertise-Driven Solo Businesses
Episode: One Exercise to Do Before Setting Your Speaking Fees
Description: You've decided to be a speaker and build your speaking business. Now the universe is going to test you on how badly you want it. You send out a pitch and get a "thanks but no thanks", or you send out a pitch and you hear crickets. You're in the middle of a negotiation for your speaking fee and they say "Sorry, we don't have any budget to pay you". They're going to be times where you need to have the cojones to walk away and say no to speaking gigs. ...