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Podcast: Make Marketing Suck Less for Expertise-Driven Solo Businesses
Episode: Do You Have a Remarkable Message? Great Content Trumps Charm Every Time
Description: Believe me. A speaker who has great delivery on stage can be mesmerizing (just ask me about my days in grad school judging debate tournaments). But if you rely on just your delivery as a speaker, you will fall flat on your face. Content and delivery are both important. If you want to get paid to speak, the first step is to develop a solid message to share with your audience. In this episode, we discuss: Why I believe content counts just as much as your delivery How content never has a bad day on stage...