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Podcast: Make Marketing Suck Less for Expertise-Driven Solo Businesses
Episode: Demystifying Marketing : Behind The Scenes of My Marketing Strategy
Description: What happens after you get a message that works for your business? AKA that message is persuading people and leading them to work with you, so it's generating revenue for your business. How do you get that message that works to the people who need to hear it? The people who right this minute are most likely looking for you, but they don't know you exist? Yet. That's where marketing comes in. Today I'm going to take you behind the scenes of my own business to show you how my marketing ecosystem works and...