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Podcast: Make Marketing Suck Less for Expertise-Driven Solo Businesses
Episode: Are You The Overlooked Expert?
Description: Have you ever asked yourself, “If I'm so good at what I do, why don't more people know about me” Honestly, I've asked this question of myself a lot and I've become obsessed with figuring out the answer in my own business and for my clients. I get to work with a ton of amazing people who are experts, with years of education, experience, and finely honed skills, and the work they do with their clients is incredible. They are the type of people who are so damn easy to refer because their work is so g...