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Podcast: Make Marketing Suck Less for Expertise-Driven Solo Businesses
Episode: Marketing Messaging Make-Over
Description: Have you ever noticed how many clichés there are in online business? Scale your business. Grow your audience. Take it to the next level. Make money while you sleep. Do it all while avoiding burnout. Now, if everyone is saying the same thing and relying on these clichéd marketing messages, it makes it hard for you to stand out. If you want to go from being that overlooked expert into being known and hired by your right people, well, my friend, it is time to move past the clichés. Ho...