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Podcast: Brand Master Podcast
Episode: 219 | 5 Factors Influencing Consumer Behaviour (+ Buying Decisions)
Description: Discover the 5 most important factors influencing customer behavior and how you can use them in your brand & marketing strategy.
👉 Learn more: https://brandmasteracademy.com/brand-master-podcast/
By the end of this episode, you’ll have a solid understanding of what consumer behavior is and the 5 factors influencing consumer behavior and buying decisions.
First, we’ll answer the question “What is consumer behavior?”, before we look at a quick overview of the 5 most influential buying decision factors which include:
Psychological FactorsSocial FactorsCultural FactorsEconomic FactorsPersonal Factors
Then...