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Brand Master Podcast

The Brand Master Podcast is a show dedicated to helping branding professionals and entrepreneurs to build brands using strategy, psychology, and creative thinking. Branding is far more than aesthetics. To build a brand that connects you need positioning, brand personality, a human persona and brand voice, communication and messaging frameworks, storytelling techniques. All of this and more are covered right here, through actionable tips, techniques, and systems. If you want to brand like a master, the brand master podcast will show you how. For more brand strategy resources visit www.brandmasteracademy.com

309 | Build a Business They Want to Buy with John Warrillow

73 hours 34 mins; March 10, 2026

308 | How Smart Brands Are Getting AI to Recommend Them (AI Governance Framework) with Allan Martinez

53 mins; March 03, 2026

307 | Why Relevance Wins in the Age of AI with David Aaker

68 hours 7 mins; February 17, 2026

306 | The Secret Influencer Marketing System Smart Brands Use with Kristina Coughlin

60 hours 29 mins; February 03, 2026

305 | The Rebrand You Don’t See Coming

75 hours 58 mins; December 31, 2025

304 | The Secret To Charging More As A Consultant

56 mins; December 31, 2025

303 | Physics of Brand: How Brands Live in The Brain (w/ Dan Wallace)

43 mins; April 15, 2025

302 | Top Agency Processes & Strategy Systems (Bill Kenney - FocusLab)

50 mins; March 05, 2025

301 | Repositioning Milk As A Performance Drink (Case-Study)

37 mins; February 02, 2025

300 | Top AI Marketing & Branding Tools & Strategies (w/ Neil Patel)

38 mins; September 19, 2024

299 | Designing Brand Identity With Structure & Processes With Rob Meyerson & Robin Goffman

43 mins; April 25, 2024

298 | How Brands Grow With Marketing Science (Prof. Byron Sharp)

48 mins; April 25, 2024

297 | How To Build Habit Forming Products & Brands (Nir Eyal)

45 mins; March 27, 2024

296 | Branding & Marketing In The Age Of AI with Seth Godin

42 mins; February 15, 2024

295 | 3 Pillars Brand Positioning To Find A Competitive Advantage

12 mins; February 01, 2024

294 | How To Use Brand Adjectives To Inspire Your Strategy

8 mins; January 25, 2024

293 | 14 Psychological Marketing Hacks To Influence Buyers To Say Yes

14 mins; January 12, 2024

292 | 6 Powerful Employer Branding Strategies Top Brands Use

9 mins; January 04, 2024

291 | 11 Step Branding Deck Template To Nail Your Presentation

12 mins; December 28, 2023

290 | Boost Customer Experience: How to Align Brand Touchpoints with the Customer Journey

6 mins; December 21, 2023

289 | Branding 101: How To Build A Strategic Brand in 2024

25 mins; December 19, 2023

273 | What Brand Trust Is And How It Builds Consumer Confidence

11 mins; November 27, 2023

272 | How To Build A Thriving Brand Community (Examples From Top Brands)

14 mins; November 27, 2023

270 | What Is A Brand Community? (And 10 Reasons To Build One)

11 mins; November 27, 2023

269 | 25 Best Marketing Books You Need To Read In 2023

25 mins; November 27, 2023

278 | 6 Ways To Use Brand Authenticity To Earn Trust (Top Branding Examples)

16 mins; November 27, 2023

279 | 21 Stunning Branding Inspiration Resources (Brand Design & Strategy Examples)

16 mins; November 27, 2023

280 | How To Use A Brand Ambassador Strategy (Examples, Tips And Programs)

14 mins; November 27, 2023

282 | 10 Workshop Facilitation Skills & Techniques To Boost Success

14 mins; November 27, 2023

284 | 7 Powerful Key Message Examples From Top New Brands

10 mins; November 27, 2023

286 | 12 Marketing Collateral Types For Stage Of The Funnel

12 mins; November 27, 2023

287 | 9 Reasons To Boost Employer Branding: Top 5 Brand Examples

9 mins; November 27, 2023

288 | How To Use Strategy In Personal Branding (Ghetto Country Brandmother)

30 mins; November 27, 2023

285 | 17 Powerful Brand Collateral Examples To Boost Recognition

12 mins; October 20, 2023

283 | The Power Of Brand Loyalty & How To Grow It (+Examples) | Unlock Long-Lasting Success

16 mins; October 05, 2023

281 | What Is Brand Hierarchy? (5 Types, Structures & Examples)

14 mins; September 21, 2023

277 | How To Elevate Brand Presence With AI SEO

47 mins; August 23, 2023

276 | What Is A Brand Portfolio? (Models, Types and 6 Top Examples)

17 mins; August 23, 2023

275 | Brand Love: How To Seduce Your Audience

50 mins; August 09, 2023

274 | 7 Ways To Build Brand Trust, Loyalty And Advocacy

12 mins; August 03, 2023

271 | 5 Plucky Ways To Build Brand Salience (And Measure Success)

13 mins; July 14, 2023

268 | The Simplification Strategy And The World’s Simplest Brands with Siegel + Gale

56 mins; June 21, 2023

267 | How To Master Brand Reputation Management (Top Strategies)

20 mins; June 16, 2023

266 | Experience Disputation: Seeing The How (With Allen Adamson)

45 mins; June 08, 2023

265 | 9 Types Of Logos For Brand Design & Strategy

19 mins; June 01, 2023

264 | How To Create Distinctive Brand Assets (Top Branding Examples)

13 mins; May 25, 2023

263 | 7 Ways To Unleash Brand Recall (Stay Top-Of Mind)

15 mins; May 18, 2023

262 | How To Create Value For Clients (6 Strategies)

10 mins; May 11, 2023

261 | Transitioning Brands for Web3 with Ariadna Navaro

46 mins; April 26, 2023

260 | What Is Brand Philosophy? (+ How To Create Your Ideology)

8 mins; April 20, 2023

259 | Strategy In Experiential Design (W/ Paula Murray)

37 mins; April 12, 2023

258 | What Is Brand Perception? (How To Measure & Grow It)

12 mins; April 10, 2023

257 | Brand Transformation Using Art & Science (with Emmanuel Probst)

43 mins; March 29, 2023

256 | Create An Effective Brand Communication Plan (+ Marketing Channels)

14 mins; March 23, 2023

255 | How To Use Color Psychology In Marketing And Branding (Choose Your Brand Colors)

28 mins; March 16, 2023

254 | 6 Ways To Sticky Branding, Marketing & Sales (W/ Jeremy Miller)

43 mins; March 08, 2023

253 | What Is Brand Recognition (14 Ways To Boost Brand Awareness)

15 mins; March 03, 2023

252 | Branding vs Direct Response Marketing with Brian Kurtz

58 mins; February 22, 2023

251 | Best And Worst Brand Extension Examples

14 mins; February 16, 2023

250 | 3 Sustainable Competitive Advantage Examples (Apple, Amazon & Starbucks)

15 mins; February 09, 2023

249 | How To Find A Sustainable Competitive Advantage

12 mins; February 02, 2023

248 | Find Your Differentiation Strategy (26 Brand Positioning Examples & Ideas)

20 mins; January 26, 2023

247 | 8-Step Competitive Positioning Process (Find Your Difference)

8 mins; January 19, 2023

246 | Discover A Competitive Position With A Positioning Matrix

7 mins; January 12, 2023

245 | Nail Your Go To Market Strategy (GTM Process Template)

14 mins; January 05, 2023

244 | Sustainable Branding Principles & Process (7 Brand Strategy Examples)

14 mins; December 15, 2022

243 | How To Identify Your Target Market (Audience Research Process)

11 mins; December 08, 2022

242 | Freelance Branding Career Path (Brand Designer vs Brand Strategist)

16 mins; December 04, 2022

241 | 21 Brand Building Process Steps (Branding To Marketing)

28 mins; November 24, 2022

240 | Zapier Rebrand: Associations, Symbolism & The Ukraine War

43 mins; November 16, 2022

239 | Learn Brand Strategy In 17 Minutes (2022 Crash Course)

18 mins; November 10, 2022

238 | STP Marketing Explained (Segmentation, Targeting & Positioning Examples)

11 mins; November 03, 2022

237 | How To Reposition A Brand (6-Step Strategy Process)

9 mins; October 27, 2022

236 | What Is Brand Repositioning? (+ Top Strategy Examples)

12 mins; October 20, 2022

235 | 7 Best Brand Voice Examples (Tones Of Unique Brands)

11 mins; October 06, 2022

234 | Peter Wilken - Define Your Brand DNA With Strategy Tools Tips

53 mins; September 28, 2022

233 | Rand Fishkin - How To Do Market Research (Audience Intelligence Tips)

43 mins; September 21, 2022

232 | What Is A Brand Voice? (+How To Create A Unique Tone)

9 mins; September 15, 2022

231 | 7 Product Branding Examples (Levi’s, Apple, Nike)

9 mins; September 08, 2022

230 | What Is Product Branding? (Design vs Strategy, Pros vs Cons)

10 mins; September 01, 2022

229 | Ulli Appelbaum - The Brand Positioning Workbook (Differentiation Strategies Tips)

40 mins; August 31, 2022

228 | How To Create A Brand Funnel That Works

7 mins; August 25, 2022

227 | What Is A Brand Funnel? (6 Stage Conversion Model)

6 mins; August 18, 2022

226 | How To Create A Premium Pricing Strategy (To Build A Prestige Brand)

8 mins; August 11, 2022

225 | What Is Premium Pricing Strategy? (Pros, Cons & Best Examples)

9 mins; August 04, 2022

224 | Promotional Pricing Examples & Types (For Discounts & Sales)

6 mins; July 28, 2022

223 | What is Promotional Pricing? (Strategy Pros, Cons & Examples)

10 mins; July 21, 2022

222 | What Is Consumer Behaviour? (+ How To Influence It)

7 mins; July 14, 2022

221 | The SNASK - How To Build A Branding & Design Agency with Strategy Tips

45 mins; July 13, 2022

220 | Chris West - The Rise Of Verbal Identity In Branding & Marketing Tips

48 mins; July 08, 2022

219 | 5 Factors Influencing Consumer Behaviour (+ Buying Decisions)

14 mins; June 30, 2022

218 | Best Market Mapping Template (Map A Powerful Brand Position)

8 mins; June 23, 2022

217 | What Is Market Mapping? (Brand Positioning Map Tool)

6 mins; June 16, 2022

216 | Emily Cohen - Business Strategies For Agencies And Creatives Tips

46 mins; June 14, 2022

215 | How To Become A Branding Coach (Step-By-Step Guide)

8 mins; June 09, 2022

214 | What Is A Branding Coach? (Personal And Business)

6 mins; June 02, 2022

213 | Mike Drager - How To Position To Attract Better Leads And Clients Tips

62 hours 38 mins; May 31, 2022

212 | How To Create A Tagline Or Slogan (Agency Process)

7 mins; May 26, 2022

211 | 28 Best Brand Slogan & Tagline Examples

7 mins; May 19, 2022

210 | Michael B. Stanier - The Power Of Questions In Business Tips

53 mins; May 17, 2022

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Brand Master Podcast

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