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Podcast: The Intuitive Customer - Helping You Improve Your Customer Experience To Gain Growth
Episode: Is Outsourcing Your Customer Experience Really A Good Idea or Just Wrong?
Description: Maybe it's a towing service. Perhaps you use an interior designer. It could be that you needed to outsource your call center. Whatever the reason may be, you have outsourced part of your Customer Experience. There is an inherent risk involved, of course, if there are problems. After all, customers do not distinguish between the part of the experience you provide and the part your third-party does. To customers, it's all one experience and any problems that happen along the way, whether they were under your control or not, reflect upon your brand. However, by bringing in...