Want to create an interactive transcript for this episode?
Podcast: The Intuitive Customer - Helping You Improve Your Customer Experience To Gain Growth
Episode: Designing Country Culture Into Your Global Experience
Description: Designing Country Culture into Your Global Experience A dull and awkward presentation in Singapore many years ago taught me an important life lesson: One must know the local culture when presenting an experience to people to evoke the desired response. In this case, I didn't realize it was going to be different to presenting in the USA or UK. So, I kept asking for audience participation like I usually do and hearing crickets in response. It was a long morning. Many organizations with a global presence have probably had a similar situation; what works in...