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Podcast: The Intuitive Customer - Helping You Improve Your Customer Experience To Gain Growth
Episode: The 5 Rules for Measuring and Managing Customer Emotions
Description: The Five Rules for Measuring and Managing Customer Emotions A lot of the behavioral sciences can feel intimidating. However, it doesn't have to be. The Five Rules Podcast Series is our attempt at giving you an easy entry point into the complex and messy world of Behavioral Science. Ignoring emotion in your Customer Experience strategy is a big mistake and one you can't afford to make. Emotions are a significant influence on customer behavior with implications for your customer retention, customer loyalty, and, perhaps most importantly, customer-driven growth. Incorporating ways to measure and manage customer...