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Podcast: The Intuitive Customer - Helping You Improve Your Customer Experience To Gain Growth
Episode: A Really Simple Way of Getting Better Reviews
Description: Did you know that if you were to write a Customer Experience review on your mobile phone, it would be more emotional than if you did it on your computer? Did you also know you are more likely to tell me your email and or home address and your substance abuse history if I ask you on your mobile? You might be thinking that this can't be true. However, recent findings by Shiri Melumad, Assistant Professor of Marketing for the Wharton School at the University of Pennsylvania suggest that you would. It turns out that...