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Podcast: The Intuitive Customer - Helping You Improve Your Customer Experience To Gain Growth
Episode: The Surprising Power of Ideas That Don't Make Sense
Description: The Surprising Power of Ideas That Don't Make Sense Part 1 If you go into business, you probably have checked out what the competition is doing first. In many cases, you might be tempted to do the same thing. After all, it is working, at least to some extent. However, we think that taking a different tack, choosing a different road, or embracing that idea that doesn't make sense, will be a way to create competitive differentiation that you would otherwise not have. Without new ideas, you offer the same old same...