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Creators Are Brands

My name is Tom Boyd, host of "Creators Are Brands". This podcast uncovers the how (and why) behind wellness creators and companies building their brands online. By day, I'm a Director of Content, and by night, I host this show. With my background in content marketing and passion for health & wellness, this podcast is both a passion project and my excuse to have conversations with builders I genuinely admire.

From Unknown Editor to 3M Followers: "The Ice Bath Guy" ‪w/ Jordan Ferrone

35 mins; July 30, 2025

Why Your "Perfect" Content Isn't Working (Do This Instead) w/ Courtney Johnson

26 mins; July 23, 2025

Why Brands Pay Influencers $150K Salaries (I Called JT Barnett)

40 mins; July 20, 2025

3K to 45K on Instagram In ONE Year, Selling Digital Products, & Quitting his job to go full-time creator (@Gannon.Meyer)

57 mins; September 27, 2024

From $25 Fiverr videos to 70K on Instagram [Adam Wienchowski]

43 mins; September 27, 2024

How She Makes *FIRE* Instagram Vlogs (While Building A Business) w/ Nana DelRay

62 hours 7 mins; September 27, 2024

How to work with anyone on the internet w/ Jordan Mix

43 mins; April 11, 2024

why shorts creators can't monetize w/ brand deals (& the solution)

11 mins; March 14, 2024

if you're good on camera, you're probs not charging brands enough

24 mins; February 02, 2024

3 simple ways to throw your money away (once you start getting brand sponsorships)

11 mins; January 23, 2024

5 Kindle Highlights For Setting Creative Goals [@BonusFootage Edition]

14 mins; January 04, 2024

5 Lessons Playing the Content Creator Game (and pickleball) [@BonusFootage Edition]

14 mins; December 18, 2023

Problematic Creator Cheat Codes with Courtney Johnson

49 mins; December 14, 2023

How Julia Montgomery Gained Hundreds of Thousands of Followers By Changing Niches

41 mins; November 27, 2023

200,000 monthly podcast listens with a $60 microphone (w/ Austin Hankwitz)

43 mins; August 30, 2023

How to journal for creative ideas (So basic, but works)

10 mins; August 17, 2023

"How to write a world-class newsletter in 75 minutes" (***Justin Welsh thread)

12 mins; June 30, 2023

7 Steps To A 7-Figure Newsletter w/ Matt Ragland

48 mins; June 21, 2023

SHORT FORM to PODCAST HOST: No BS tips from podcast strategist w/ Dylan Schmidt

75 hours 35 mins; May 27, 2023

You are a media company w/ Alex Antolino

59 mins; May 17, 2023

1000 digital products SOLD: How to productize your knowledge w/ Nina The Lawyer

48 mins; May 01, 2023

The Podcasting Sprint: Tips and Lessons Learned from 100 Episodes in 100 Days w/ Dulma Altan

35 mins; April 22, 2023

Why start a podcast, What I would change about TikTok & Tips for micro creators to build relationships with brands

57 mins; April 05, 2023

Navigating the Creative Process: The "Comparison Trap", Acting small, Authenticity, Opportunity, and Self-Improvement Content

10 mins; March 26, 2023

Unlocking the Mindset and Strategy of Successful Content Creators (Guest hosted by ChatGBT)

23 mins; March 19, 2023

TikTok over Duke University? Katie Xu's strategy for being YOUR OWN NICHE on TikTok

29 mins; March 09, 2023

How to host a podcast with confidence (A guide for beginners)

35 mins; March 04, 2023

14 best soundbites from successful creators (How to thrive in the creator economy)

36 mins; February 25, 2023

How she landed a job at one of the creator economy's most exciting companies | w/ Akta Vibes

39 mins; February 18, 2023

From "employee to CEO mindset" w/ Zack Kravits

50 mins; February 10, 2023

9 things the happiest creators do (Solo Episode)

24 mins; February 03, 2023

She built a 7-FIGURE creator business: Proof that the "starving artist" narrative was meant to be broken | Jenna Rainey

75 hours 11 mins; January 27, 2023

Digital writing for beginners, part-time vs. full-time creator, & websites he uses to make $25K a month | Steven Mellor

68 hours 45 mins; January 19, 2023

90% OF SUCCESS CAN BE BOILED DOWN TO THIS...

31 mins; January 12, 2023

The Creator's MBA: Insights and Strategies from Industry Expert Sachit Gupta

71 hours 40 mins; January 06, 2023

Your first brand sponsorship (Checklist)

35 mins; December 28, 2022

So you've built an audience online - Now what?

72 hours 47 mins; December 22, 2022

Build a creator brand that you love using a "VALUE LADDER" w/ Dr. Shanté Cofield (@TheMovementMaestro)

50 mins; December 14, 2022

What failing a test in college taught me about being a confident creator

12 mins; December 09, 2022

How Jay Clouse generates over $300,000/yr as a "creator educator" (and exactly how YOU can start)

48 mins; December 07, 2022

How to validate your digital product idea (BEFORE YOU WASTE TIME BUILDING IT)

33 mins; December 01, 2022

Reacting to @VisualizeValue's Top 5 Tweets (and how to find "Creator Market Fit")

22 mins; November 21, 2022

How to build a magnetic online presence (and why she’s QUITTING being an “INFLUENCER”)

65 hours 51 mins; November 16, 2022

How to start your podcast (The EXACT strategy I shared on a coaching call)

72 hours 15 mins; November 09, 2022

How they started a top 1.5% podcast as teenagers, how to promote your podcast, and pitching your show to advertisers

48 mins; November 04, 2022

Steal this wildly successful strategy for shorts & learn how to make a digital product w/ Steven Mellor: 185K on IG & 17,000 email subs

48 mins; October 05, 2022

HOW I MAKE SHORT VIDEOS as a "creator educator" (that has NOTHING to do with dancing/pointing/or the algorithm)

21 mins; September 21, 2022

STARTING FROM SCRATCH: 0 to 300K+ Followers (TikTok & YouTube) With Shorts

76 hours 40 mins; September 13, 2022

The FUTURE OF CREATIVE WORK in the independent economy

56 mins; September 06, 2022

11 Pricing Frameworks For Creators

31 mins; August 29, 2022

How "Miss Excel" built a multi-million dollar business on TikTok

52 mins; July 07, 2022

Jera Bean on how to make short form videos, TikTok vs. Reels, and how to price creative work (1.5M on TikTok)

73 hours 3 mins; June 07, 2022

How to get paid sponsorships with Nina Zadeh (of SideWalker Daily)

62 hours 12 mins; May 18, 2022

Austin Hankwitz | 42,000 downloads from one video, the best gear for TikTok, and building an engaged audience of over 500K followers

106 hours 52 mins; April 27, 2022

Mila Holmes: Treating TikTok like Instagram stories, creating a digital course the authentic way, and overcoming impostor syndrome.

51 mins; April 18, 2022

Blake Michael: The future of how companies work with creators

39 mins; March 31, 2022

How to produce a top 1% podcast in the world with Danny Miranda

59 mins; March 18, 2022

How to pitch & negotiate brand deals (with Kristen Bousquet)

60 hours 41 mins; February 23, 2022

The Content Creator Attorney who helps you protect your passion: Veronica Ramirez

63 hours 34 mins; February 14, 2022

JT Barnett: How you can make money on TikTok with a small following, a look inside his "anti-agency" for brands, and tips for making short form videos

68 hours 56 mins; January 26, 2022

1.2 million followers on TikTok (as a side hustle): Gabriel Nussbaum

63 hours 16 mins; January 21, 2022

Hosting 700+ podcasts & how to start your show today (with Espree Devora)

77 hours 2 mins; January 14, 2022

What is a "Social Token" and how should creators use Web3? (with Eliot Couvat of Coinvise.co)

34 mins; January 03, 2022

How to build relationships with the “Creator Dot Connector” (Zack Honarvar of One Day Entertainment)

58 mins; December 14, 2021

How to be a relatable content creator with Jasmine Watt (68K on TikTok)

40 mins; December 02, 2021

Betting on his YouTube channel by taking out a loan (Michael Downie 275K on YouTube)

65 hours 54 mins; November 17, 2021

Jules Montgomery (TikTok 280K) is building the Glassdoor for creators & influencers

59 mins; November 12, 2021

Mitchell Cohen: The producer of Noah Kagan’s successful YouTube channel & Director of Influencer Partnerships at APPSUMO.com ($100M/year company)

47 mins; November 04, 2021

Building the global marketplace for creatives (w/ Andrew Stoner & Alec Ploof of the Moment marketing team)

50 mins; October 26, 2021

How to ask podcast questions & what Andrew Warner learned from over 2000+ interviews

56 mins; October 19, 2021

Scaling to 2M TikTok followers & 750K YouTube subs, building a creative team, and how much YOU should charge per brand deal. (with Josh Horton)

55 mins; September 29, 2021

Danny Gevirtz on Filmmaking for YouTube, Working with Brands, and Building An Engaged Community Online

76 hours 15 mins; September 09, 2021

How to build an audience of 200,000+ as a side hustle

51 mins; August 12, 2021

How to work with brands as a creator (w/ Natalie Allport)

62 hours 0 mins; August 04, 2021

A "Teaching On TikTok" Masterclass w/ Noah Brierley (@Noahxboa 1.4M Followers)

70 hours 59 mins; July 21, 2021

10 Lessons For Aspiring Creators (Reaction to Matt Ragland's Atomic Essay)

24 mins; July 14, 2021

"My First Million" pod clips are made by his team - HERE'S HOW THEY DO IT

59 mins; July 07, 2021

Making a media empire one video at a time with JT Barnett

40 mins; June 30, 2021

The Case For Teaching On TikTok (500K in 6 months)

62 hours 1 min; June 23, 2021

How Creators Are Building Brands (and why I love creators so much...)

31 mins; June 16, 2021

Creators Are Brands

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