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Marketing Mistakes (And How To Avoid Them)
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Creating Licensed Brands From TV Shows And Movies
20 mins; October 24, 2018
Advertising Through Podcasts
14 mins; October 17, 2018
What Brands Think About When Choosing A Celebrity
11 mins; October 10, 2018
Why Organic Product Placement Increases Brand Sales
12 mins; October 03, 2018
Dealing With A Celebrity Endorser’s Bad Behavior As A Brand - Part II
17 mins; September 26, 2018
Dealing With A Celebrity Endorser’s Bad Behavior As A Brand - Part I
9 mins; September 19, 2018
How Blogging Helps Brands Get Sales
10 mins; September 12, 2018
What Our Team Learned That You May Not Know
11 mins; September 06, 2018
How To Launch An Influencer Marketing Campaign That Works
6 mins; August 29, 2018
7 Fixes For When Your Brand Becomes The Bad Guy On Screen
11 mins; August 22, 2018
Product Placement Versus Brand Integration
9 mins; August 15, 2018
The Power Of Award Shows For Brands
13 mins; August 08, 2018
Everyone On Your Team Makes A Difference
10 mins; August 01, 2018
5 Tricks To Staying On Top Of Emails For Any Business
10 mins; July 25, 2018
What Papa John's Can Do To Recover From A PR Nightmare
16 mins; July 18, 2018
Dealing With Fraud As A Business Owner - Part 3
17 mins; July 11, 2018
Dealing With Fraud As A Business Owner - Part 2
18 mins; July 05, 2018
Dealing With Fraud As A Business Owner - Part 1
11 mins; June 27, 2018
How To Get Your Team To Blog - Part 2
12 mins; June 20, 2018
How To Get Your Team To Blog Part 1
10 mins; June 13, 2018
Product Placement Trade Out Opportunities in Hollywood TV and Film
10 mins; June 06, 2018
Did The Brand Pay For The Celebrity To Hold That?
7 mins; May 30, 2018
18 Ways Tech Brands Can Leverage Content Marketing To Make Sales Happen: Part 2
12 mins; May 23, 2018
18 Ways Tech Brands Can Leverage Content Marketing To Make Sales Happen: Part 1
15 mins; May 16, 2018
Cannabis and Product Placement Content Marketing Partnerships
9 mins; May 08, 2018
PR For Medical Practices Part 4
9 mins; May 02, 2018
PR For Medical Practices - Part 3
12 mins; April 25, 2018
PR For Medical Practices - Part 2
13 mins; April 18, 2018
PR For Medical Practices - Part 1
15 mins; April 10, 2018
Celebrity Endorsements And The Olympics
10 mins; April 04, 2018
Our Entertainment Marketing Survey Results
9 mins; March 28, 2018
A Look Inside Our Entertainment Marketing Survey
8 mins; March 21, 2018
Branding At The Oscars - Walmart short form branded content
9 mins; March 14, 2018
Branded At The Oscars
12 mins; March 07, 2018
7 Reasons Why We Blog
15 mins; February 28, 2018
The Truth About Independent Films and Brand Partnerships
11 mins; February 21, 2018
5 Ways To Evaluate If Your Content Is A Good Brand Vehicle For Product Placement
5 mins; February 14, 2018
How Influencers Buy Fake Followers And Why Brand Marketers Should Care
10 mins; February 07, 2018
4 Reasons Why Productions Use Product Placement
6 mins; January 31, 2018
What Makes Partnering With A Production Worth It To A Brand
6 mins; January 24, 2018
Legal Rules About Product Placement In The USA
10 mins; January 17, 2018
Why Logo Design Matters For Product Placement
5 mins; January 10, 2018
4 Key Ways Producers Can Get More Creative On Making Brand Partnerships Work
6 mins; January 03, 2018
13 Reasons Why Production Companies Need To Hire A Brand Marketing Strategist
7 mins; December 27, 2017
12 Ways Apps Use Content To Drive Downloads And Brand Awareness
9 mins; December 20, 2017
3 Ways Apps Can Work With Influencers, Celebrities And Content Marketing
10 mins; December 13, 2017
12 Steps To Working With A Celebrity
12 mins; December 06, 2017
Luxury Brands And Entertainment Marketing
8 mins; November 29, 2017
A Day In The Life of Hollywood Branded
10 mins; November 22, 2017
Global Audience Numbers You Need To Know About
8 mins; November 15, 2017
6 Ways To Measure A Brands Product Placement Campaign
7 mins; November 08, 2017
4 Ways Brands Can Leverage Fashion For Sales Impact
11 mins; November 01, 2017
6 Ways Brands Can Leverage 'Scary' To Create More Sales
8 mins; October 24, 2017
The Realities Of Paid Product Placement Today
12 mins; October 18, 2017
TV Pilots And Brand Partnerships
8 mins; October 11, 2017
Flip And Fold Your Brand To Talk Show Success
8 mins; October 04, 2017
9 Ways To Leverage Product Placement Through Social Media
15 mins; September 27, 2017
7 Steps To Create A Product Placement Program
7 mins; September 20, 2017
Top 10 Decision Makers On Set Who Need To Know Your Brand
9 mins; September 13, 2017
Using Social Media At Brand Sponsored Events
8 mins; September 06, 2017
A Six Step Guide For Brands Wanting To Work With Influencers
9 mins; August 30, 2017
Importance Of Social Media Influencers
8 mins; August 23, 2017
10 Reasons For Product Placement
8 mins; August 16, 2017
Strategic (& Free!) Promotional Partnerships For Your Brand
11 mins; August 09, 2017
Repurposing Content From Social Influencers
11 mins; August 02, 2017
Why Product Placement Provides An Advertising Solution To TV Clutter
8 mins; July 26, 2017
3 Reasons Micro Influencers Get Better Engagement
7 mins; July 19, 2017
History Of Product Placement And How Productions Can Become Better Brand Partners
9 mins; July 12, 2017
How Hollywood Celebrities Are Used For Global Endorsements
7 mins; July 05, 2017
Using Product Placement In Content For Baby Boomers
8 mins; June 28, 2017
Should The Business Behind Product Placement Be Kept Secret
6 mins; June 21, 2017
Entertainment Marketing Is A Long Game
7 mins; June 13, 2017
The Risk Of Not Having A Public Relations Plan In Place
10 mins; June 06, 2017
8 Step Guide To How Much To Spend On Social Influencer Marketing
18 mins; May 31, 2017
The Risks And Costs Of Social Influencer Marketing
13 mins; May 24, 2017
9 Reasons Why Programmatic Advertising Doesn't Work For Product Placement
13 mins; May 17, 2017
7 Steps To A Celebrity Social Media Campaign
15 mins; May 10, 2017
9 Steps To Get Your Brand On A Talk Show
15 mins; May 03, 2017
Marketing To The Beat Of Music Video Product Placement
10 mins; April 26, 2017
Product Placement Case Study – Securing Trade Out Opportunities In Hollywood
10 mins; April 20, 2017
Cracking 15 Steps For Celebrity Influencer Buy In
13 mins; April 12, 2017
The Differences Between Advertising, PR And Entertainment Marketing
7 mins; April 05, 2017
10 Tips For Social Media
12 mins; March 31, 2017
Do You Want To Hire A Celebrity Or A Celebrity Influencer
5 mins; March 30, 2017
Get Consumers To Remember Your Brand Faster
6 mins; March 28, 2017
How Brands Use Retro Product Placement For Branding
7 mins; March 22, 2017
The Cost And Benefit Of A Celebrity Tweet Versus Paid Social Ads
9 mins; March 21, 2017
How To Secure The Right Influencer For Your Brand
11 mins; March 20, 2017
How Much Does Product Placement Cost
14 mins; March 17, 2017
How To Create More Successful Instagram Posts
7 mins; March 16, 2017
How To Get Your Brand In Celebrity Swag Bags
11 mins; March 16, 2017
Creating Celebrity Endorsement Safeguards
8 mins; March 14, 2017
Finding Out If Your Instagram Influencer Has Fake Followers
9 mins; March 14, 2017
3 Steps Not To Miss For Product Placement
6 mins; March 10, 2017
Inviting A Celebrity To Your Event
15 mins; March 09, 2017
4 Common Myths About Product Placement
7 mins; March 07, 2017
More Secrets to Successful Celebrity Events
10 mins; March 06, 2017
The Secrets To Successful Celebrity Event
10 mins; March 05, 2017
How To Make Product Placement Magic Happen
6 mins; March 04, 2017
How Social Influencers Make Money
8 mins; February 28, 2017
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