Evolving Engineering and Construction Brands
Brands! Itâs easy to recognize the power of Brands like Apple, McDonaldâs, and Ohio State Football.
BUT! You donât sell phones, cheeseburgers or dominate collegiate football, so what does it mean to grow a brand when youâre an Engineering or Construction (E&C) firm?
Weâll learn how E&C firms utilize social media and other digital channels to grow and establish their brands to attract and inform talent, customers, and current employees.
We interview dynamic Sales, Marketing, HR Leaders, and Content Creators in the E&C space to hear how they solve todayâs challenges with growing...