Each episode of the What It Means podcast features Forrester analysts providing their unique perspective on the latest news and trends impacting marketing, CX, and technology leaders.
Healing The Breach Between Tech And Security Leaders
27 mins; September 06, 2023
The Generative AI Inflection Point
33 mins; August 30, 2023
How Tech Leaders Can Become Innovation Orchestrators
29 mins; August 23, 2023
AI And The Tech Talent Crisis — It’s Complicated
22 mins; August 16, 2023
Unique Solutions To Reduce Technical Debt
14 mins; August 09, 2023
Defining AI’s Role In Decision-Making
25 mins; August 02, 2023
Top 10 Emerging Technologies In 2023
32 mins; July 26, 2023
IoT Benefits And Risks
32 mins; July 19, 2023
Generative AI Steals The Spotlight At Cannes Lions
33 mins; July 12, 2023
Unlocking The Value Of Conversational Intelligence
31 mins; June 28, 2023
How “Tucked” CMOs Can Take Charge
31 mins; June 21, 2023
Applying 2022’s Security Lessons To 2023 Threats
33 mins; June 14, 2023
The CIO’s Role In The Growth Agenda
31 mins; June 07, 2023
How Creative Commerce Fuels Loyalty Across The Customer Lifecycle
33 mins; May 31, 2023
The Surprising Benefits Of Autism-Friendly Hiring Practices
24 mins; May 24, 2023
For B2C Companies, Alignment = Profit
17 mins; May 17, 2023
A Three-Pronged Approach For Driving B2B Growth
22 mins; May 10, 2023
Is Asynchronous Chat The Future Of Customer Service?
33 mins; May 03, 2023
How B2B Firms Can Win With Younger Buyers
28 mins; April 26, 2023
How B2B Marketing Teams Can Align To Fuel Faster Growth
28 mins; April 19, 2023
How Will Generative AI Change Business?
25 mins; April 12, 2023
The Business Case For Green Consumer Segmentation
29 mins; April 05, 2023
Why CSR Must Be More Than Purpose Beyond Profit
27 mins; March 29, 2023
How B2B Marketing Leaders Can Deftly Navigate Uncertainty
