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MarTech Podcast ™ // Marketing + Technology = Business Growth

The MarTech Podcast ™ tells the stories of world-class marketers who use technology to generate growth and achieve business and career success. In each episode, you’ll hear from an innovative marketer as they walk through their career path and discuss the challenges of their current roles. This podcast will unearth the successes and pitfalls of industry experts, as they share their real-world experiences and teach us the tools, tips, and tricks that they’ve learned along the way.

How ChatGPT Revolutionizes Culture -- Iain S. Thomas // What Makes Us Human

21 mins; February 01, 2023

The Rise of Lean AI -- Lomit Patel // Tynker

12 mins; January 31, 2023

Do's & Don't When Marketing to Kids -- Lomit Patel // Tynker

15 mins; January 30, 2023

How to Fix Email Deliverability Issues -- Yanna-Torry Aspraki // EmailConsul

19 mins; January 29, 2023

Recognizing Email Deliverability Problems -- Yanna-Torry Aspraki // EmailConsul

20 mins; January 28, 2023

How Does Email Even Work? -- Yanna-Torry Aspraki // EmailConsul

22 mins; January 27, 2023

AI-led Hyper-Personalization in Customer Service -- Peter Voss // Aigo.ai

14 mins; January 26, 2023

Chatbots Revolutionizing Enterprise Digital Assistants -- Peter Voss // Aigo.ai

19 mins; January 25, 2023

Did ChatGPT Take Over the World -- Juan Mendoza // The MarTech Weekly

14 mins; January 24, 2023

What the Hell Happened to the Tech Industry? -- Juan Mendoza // The MarTech Weekly

14 mins; January 23, 2023

Leveraging Sponsors in Events -- Ike Singh Kehal // Social27

19 mins; January 22, 2023

Understanding Your B2B Customer Needs -- Ike Singh Kehal // Social27

22 mins; January 21, 2023

Using Programmatic to Build Podcast Communities -- Mike Wiston // mowMedia | mowPod

18 mins; January 20, 2023

Should Pay for Podcast Downloads? -- Mike Wiston // mowMedia | mowPod

18 mins; January 19, 2023

Marketing to Self-Educated Buyers -- Randy Frisch // Uberflip

15 mins; January 18, 2023

What Does Personalization Actually Mean -- Randy Frisch // Uberflip

14 mins; January 17, 2023

Avoiding the Go-to-Market Trap -- Randy Frisch // Uberflip

17 mins; January 16, 2023

Preparing for a Cookie-Less Africa -- Oti Ukubeyinje // Terragon Limited

14 mins; January 15, 2023

CDPs and the Lack of Data in Africa -- Oti Ukubeyinje // Terragon Limited

15 mins; January 14, 2023

Should You Expand Your Targeting to Africa? -- Oti Ukubeyinje // Terragon Limited

22 mins; January 13, 2023

Advantages of Cookieless Mobile Marketing -- Dimitiris Maniatis // Upstream

14 mins; January 12, 2023

Why RCS Messaging is a Necessity -- Dimitiris Maniatis // Upstream

16 mins; January 11, 2023

How to Create Dynamic, Live Videos -- Chris Savage // Wistia

17 mins; January 09, 2023

Why Marketers Need to Lean Into 1st-Party Data -- Chris Savage // Wistia

16 mins; January 09, 2023

Should You Still be Relying on Cookie Data? -- Sarah Dale // Nativo

17 mins; January 08, 2023

Why Google Announced Plans to Delay Blocking Third-Party Cookies -- Sarah Dale // Nativo!

18 mins; January 07, 2023

Why the Holidays Offer Stability -- Dr. Mindy Weinstein // Market MindShift

18 mins; January 06, 2023

How Scarcity Marketing Affects Consumer Behavior -- Dr. Mindy Weinstein // Market MindShift

23 mins; January 05, 2023

Ad Science of Right Brain vs Left Brain -- Jon Evans // System1

13 mins; January 04, 2023

Diversity & Ageism in Advertising -- Jon Evans // System1

15 mins; January 03, 2023

Why Advertising Wear-Out is a Myth -- Jon Evans // System1

14 mins; January 02, 2023

Inc. 5000's Weirdest Growth Strategies -- Johnathan Grzybowski // Penji

16 mins; January 01, 2023

How to Outsourcing Design -- Johnathan Grzybowski // Penji

21 mins; December 31, 2022

Welcome to the Martech Podcast -- Benjamin Shapiro // I Hear Everything

4 mins; December 30, 2022

Life as a B2B Podcast Host -- Benjamin Shapiro & Todd Hines // I Hear Everything

15 mins; December 29, 2022

Building Recurring Sponsorship Revenue -- Benjamin Shapiro & Todd Hines // I Hear Everything

13 mins; December 28, 2022

How We Built Content-as-a-Service -- Benjamin Shapiro & Todd Hines // I Hear Everything

14 mins; December 27, 2022

MarTech Podcast 2022 in Review -- Benjamin Shapiro & Todd Hines // I Hear Everything

15 mins; December 26, 2022

Startup Marketing Automation -- Lee Mills // Pixly

10 mins; December 25, 2022

Growth Hacking Toolkits -- Lee Mills // Pixly

17 mins; December 24, 2022

Influencer Marketing for Early Stage Companies -- Lee Mills // Pixly

15 mins; December 23, 2022

Launching MarTech Weekly Pro -- Juan Mendoza // The MarTech Weekly

16 mins; December 22, 2022

Is Social or Tech Dying Faster -- Juan Mendoza // The MarTech Weekly

23 mins; December 21, 2022

Creating the Fetch Price Index -- Birk Cooper // Fetch Rewards

14 mins; December 20, 2022

Reward & Loyalty Program Creation -- Birk Cooper // Fetch Rewards

20 mins; December 19, 2022

How Science is Changing Advertising -- Dr. Duane Varan // MediaScience

17 mins; December 18, 2022

AI Innovations in MarTech -- Dr. Duane Varan // MediaScience

18 mins; December 17, 2022

How AI & ML are Changing Consumer Research -- Dr. Duane Varan // MediaScience

27 mins; December 16, 2022

Marketing Strategies to Retire -- Constantine Yurevich // SegmentStream

12 mins; December 15, 2022

Preparing for Google Chrome's Cookie Restrictions -- Constantine Yurevich // SegmentStream

11 mins; December 14, 2022

Should You Hire Actors or Creators -- Danil Saliukov // Insense

13 mins; December 13, 2022

UGC Creators vs Micro-Influencers -- Danil Saliukov // Insense

17 mins; December 12, 2022

3 Eras of Marketing: Revenue Era -- Tricia Gellman // Drift

12 mins; December 11, 2022

3 Eras of Marketing: Internet Age -- Tricia Gellman // Drift

17 mins; December 10, 2022

3 Eras of Marketing: Pre-Digital Era -- Tricia Gellman // Drift

15 mins; December 09, 2022

What Bots Cause Black Friday Losses -- Daniel Avital // CHEQ

14 mins; December 08, 2022

The Need for GTM security -- Daniel Avital // CHEQ

18 mins; December 07, 2022

Web 3.0's Role in Loyalty Marketing -- Paula Thomas // Let's Talk Loyalty

14 mins; December 06, 2022

Content's Role in Loyalty Marketing -- Paula Thomas // Let's Talk Loyalty

18 mins; December 05, 2022

Return of Rideshare as a Premium Digital Channel -- Cherian Thomas // Octopus Interactive

13 mins; December 04, 2022

Is OOH Effective in a Post-Pandemic World? -- Cherian Thomas // Octopus Interactive

12 mins; December 03, 2022

Branding Beyond your Logo -- Arti Sharma // Measure Marketing Results Inc

13 mins; December 02, 2022

The Future of Content Marketing -- Arti Sharma // Measure Marketing Results Inc

13 mins; December 01, 2022

Inbound Marketing Approach to Lead Gen -- Arti Sharma // Measure Marketing Results Inc

13 mins; November 30, 2022

How to Constantly Optimize Campaign Performance -- Aron Clymer //Data Clymer

10 mins; November 29, 2022

How can You Become a Data Hero -- Aron Clymer //Data Clymer

17 mins; November 28, 2022

eComm's False Equivalency for CCPA & GDPR -- Adam Robinson // GetEmails

15 mins; November 27, 2022

How Identity Resolution is Changing -- Adam Robinson // GetEmails

20 mins; November 26, 2022

Podcast Advertising Best Practices -- Todd Cochrane // Blubrry Podcasting

12 mins; November 25, 2022

Business Podcasting Strategies -- Todd Cochrane // Blubrry Podcasting

12 mins; November 24, 2022

Podcast Growth Secrets -- Todd Cochrane // Blubrry Podcasting

14 mins; November 23, 2022

Community-Driven Outcomes -- Ike Nwabah // Higher Logic

19 mins; November 22, 2022

Marketer's Community Guide -- Ike Nwabah // Higher Logic

17 mins; November 21, 2022

Using Logic vs Storytelling to Inspire Prospects -- James Ontra // Shufflrr

17 mins; November 20, 2022

Marketing Through Storytelling -- James Ontra // Shufflrr

18 mins; November 19, 2022

CRM's Role in Customer Experience -- Lars Helgeson // GreenRope

16 mins; November 18, 2022

CRM as a Growth Strategy -- Lars Helgeson // GreenRope

18 mins; November 17, 2022

Video Creative Approval Process -- Niklas Dorn // Filestage

16 mins; November 16, 2022

Closing the Gap Between Content Creation & Publication -- Niklas Dorn // Filestage

10 mins; November 15, 2022

How to Get Feedback Faster -- Niklas Dorn // Filestage

13 mins; November 14, 2022

Marketing with Ductape & Podcasts -- John Jantsch / Duct Tape Marketing

12 mins; November 13, 2022

The Ultimate Marketing Engine -- John Jantsch / Duct Tape Marketing

18 mins; November 12, 2022

How Airlines Use Data to Increase Revenue -- Mark Ross-Smith // Travel Data Daily

10 mins; November 11, 2022

Golden Loyalty Metrics -- Mark Ross-Smith // Travel Data Daily

14 mins; November 10, 2022

Importance of CDPs for ABM -- Justin Gray // Shift Paradigm

14 mins; November 09, 2022

Account-Based Experience (ABX) vs ABM -- Justin Gray // Shift Paradigm

13 mins; November 08, 2022

Why ABM is not a Marketing Strategy -- Justin Gray // Shift Paradigm

12 mins; November 07, 2022

Private Equity's Take on Digital Transformation -- Paul Szyarto // PS Group Holdings

19 mins; November 06, 2022

Growth Acceleration Secrets from the Private Equity POV -- Paul Szyarto // PS Group Holdings

22 mins; November 05, 2022

Shifting the Customer Journey to Be Buyer First -- Natalie Marcotullio // Navattic

10 mins; November 04, 2022

How to Go Product-Led in 7 Days -- Natalie Marcotullio // Navattic

15 mins; November 03, 2022

6 I’s To Sustainable Growth -- Troy Sandidge // Strategy Hackers

12 mins; November 02, 2022

4 Currencies Businesses Need To Scale -- Troy Sandidge // Strategy Hackers

13 mins; November 01, 2022

Growing vs Scaling -- Troy Sandidge // Strategy Hackers

14 mins; October 31, 2022

The Hybrid Future is of Marketing -- Steve Daheb // ON24

14 mins; October 30, 2022

Digital vs. In-Person Experiences in 2021 -- Steve Daheb // ON24

17 mins; October 29, 2022

Support Creators with Your Wallet -- Sean Kim // Kajabi

11 mins; October 28, 2022

Creator Economy Brand & Product Strategies -- Sean Kim // Kajabi

13 mins; October 27, 2022

Growing Your Commerce Footprint -- Sean Kim // Kajabi

13 mins; October 26, 2022

Integrating Virtual Assistants and Marketing Technology -- Tricia Sciortino // BELAY

19 mins; October 25, 2022

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MarTech Podcast ™ // Marketing + Technology = Business Growth

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