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Cubicle to CEO

We ask founders the business questions you can't Google. Cubicle to CEO® brings you weekly "behind the business" case-study interviews with leading entrepreneurs and CEOs who share a specific growth strategy they've successfully tested, how they implemented it, and what the results (and revenue) were. Host Ellen Yin also shares transparent insights about her own journey bootstrapping a media company from a $300 freelance project into millions in revenue.

333. Creative Community Events That Took a $17K Startup to $22M in Sales in 1 Year

18 mins; March 30, 2026

Bonus: Build an Aligned Brand That Converts and Grows With You (Without Burning Out)

40 mins; March 25, 2026

332. Create & Cultivate’s Playbook To Sell Out a 2,000 Person Event (Straight From The CEO)

20 mins; March 23, 2026

Bonus: How To Get Chat GPT/AI To Recommend Your Website (SEO Isn’t Enough Anymore)

39 mins; March 18, 2026

331. 9 Unexpected Marketing Campaigns Crushing It Right Now | Roundtable

19 mins; March 16, 2026

330. The AI Chat Funnel That Generated 100+ Qualified Leads and Converts at 80%

17 mins; March 09, 2026

329. Marketing An Agency Like A Consumer Brand: How They Package Their Services Like a 6 Pack of Beer

17 mins; March 02, 2026

Bonus: What 8-Figure Entrepreneurs Do Differently (That 7-Figure Founders Resist)

26 mins; February 25, 2026

328. How Auctioning a VIP Day on Instagram Generated $9,700

12 mins; February 23, 2026

Bonus: How a Non-Viral Threads Account Landed $6K in Sponsors

36 mins; February 11, 2026

Friend of a Friend Promo

11 mins; February 06, 2026

Profitable Paid Challenges (Part 2: Structure)

12 mins; February 04, 2026

Profitable Paid Challenges (Part 1: Monetization)

12 mins; February 02, 2026

3 Low Lift Revenue Stacking Examples

8 mins; January 30, 2026

Experimenting with Pop-Up Offers

6 mins; January 28, 2026

Why You’re Sleeping On Pop-Up Podcasts

5 mins; January 26, 2026

Launch Debrief: 12 Days of Christmas

7 mins; January 19, 2026

Selling Out a Six Figure Retreat in 1 Week (After Flopping with My Waitlist)

8 mins; January 19, 2026

What’s My Business Worth? The Who, When, & Why of (Someday) Selling Cubicle to CEO

6 mins; January 19, 2026

327. The Next Era of Cubicle to CEO: What’s Coming in 2026

57 mins; December 08, 2025

Bonus: This Is How You Turn Listeners Into Leads (Backed by 100 Podcast Launches)

32 mins; December 03, 2025

326. 7,200 Leads, $596K In Program Sales, Zero Ad Spend

44 mins; November 24, 2025

Bonus: The 5 Steps Helping Burned-Out Women Cut Their Workload by 30%

40 mins; November 19, 2025

325. How Giving 10% Equity to One Employee Tripled This Business to 7 Figures

50 mins; November 17, 2025

324. How a New Founder Landed 200 Clients in 6 Months

41 mins; November 10, 2025

Bonus: Turn Your IP Into Global Revenue By Translating It Into New Languages

40 mins; November 05, 2025

323. Landing $100K in Corporate Contracts in 90 Days

45 mins; November 03, 2025

322. Replacing Yourself in Your Business: The Strategy That Increased Revenue By 94%

50 mins; October 27, 2025

Bonus: What’s Possible When You Delegate 80% of Your Workload to a Force Multiplier

33 mins; October 22, 2025

321. Let’s Collab & Mastermind in Mexico Together in 2026!

49 mins; October 20, 2025

320. Converting Cold Leads Into High Ticket Clients Through Threads, Upwork, + ChatGPT

48 mins; October 13, 2025

Bonus: Hosting an Event? Our Pop-Up Community Playbook To Elevate the Attendee Experience

38 mins; October 08, 2025

319. Largest Launch While Pregnant? The Business + Bio Hacks That Funded an 8-Month Maternity Leave

46 mins; October 06, 2025

318. $1.1 Million Dollar Launch Debrief (Uncommon Tactics That Outperformed Industry Averages)

51 mins; September 29, 2025

Bonus: Closing 63% of the Room — How Speaking Can Outperform Social Media To Drive Sales

34 mins; September 24, 2025

317. Building a 30K+ Community in 2 Years Through Sold Out Events

56 mins; September 22, 2025

316. Tripling Brick-and-Mortar Sales + Foot Traffic: Inside This Retailer’s 12-Month Growth Surge

55 mins; September 15, 2025

Bonus: Healthy Habits That Stick — The Nutrition Blueprint for Busy Business Owners

35 mins; September 10, 2025

315. The $50K “Sold Out Party” Strategy With a 90% Close Rate

56 mins; September 08, 2025

314. $17.5K in 72 Hours: Launching Exclusively Through Close Friends on Instagram Stories

48 mins; September 01, 2025

Bonus: The 2-Week Sprint + Prioritization Test That Transforms Operational Chaos Into Clarity

33 mins; August 27, 2025

313. Charging $30K Per Keynote: A Fighter Pilot’s Playbook for Landing 20+ High-Paying Speaking Gigs a Year

53 mins; August 25, 2025

312. How the “Hot 100” Method Generated $100K in 6 Months (Content-Free Growth)

52 mins; August 18, 2025

Bonus: In-person Clinic to Online Clicks: The “Sexy Niche” That Built a $1.6M Personal Brand Without 10K Followers

39 mins; August 13, 2025

311. How Customer Storytelling 5X’d Roadster’s Sales Pipeline and Led to a $360M Acquisition

55 mins; August 11, 2025

310. Outperforming In-Person Teams: Inside The Remote Culture That Beats Industry Benchmarks for Work Satisfaction

46 mins; August 04, 2025

Bonus: 4 Website Pages That Convert Clicks Into Clients (Plus Common Mistakes to Avoid)

48 mins; July 30, 2025

309. From Bottleneck to Breakthrough: How One Strategic Hire Drove 45% Revenue Growth + Cut Labor Costs by 20%

50 mins; July 28, 2025

308. Built for Flexibility: How In-House Production Became Her Customer Service Superpower

50 mins; July 21, 2025

Bonus: Marketing Advice Experts Should Ignore

31 mins; July 16, 2025

307. The Proposal Process Powering a $300K Productized Service That Has Booked 200 Clients

54 mins; July 14, 2025

306. A Viral Video Turned A $19 Offer Into A $10K Weekend (Replicate Her Strategy)

49 mins; July 07, 2025

Bonus: How to Lead Across Different Personality Types and Generations with Dr. Kristine Medyanik

39 mins; July 02, 2025

305. From 1 Client to 200+ Weekly 1:1 Students: Scaling Beyond a Solo Service Provider To A Multi-Coach Studio

57 mins; June 30, 2025

304. How To Find Dream Clients In Non-Business Spaces ($40K From Casual Conversations)

48 mins; June 23, 2025

Bonus: Uncommon Ways to Use AI In Your Business (And Why Women Have an Unfair Advantage with AI)

40 mins; June 18, 2025

303. Inside the Free Summit with an 83% Opt-In Rate and $77K in Back-End Sales (Plus 2025 Strategy Updates)

51 mins; June 16, 2025

Bonus: How To Protect Your Business Before, During, and After Divorce

35 mins; June 11, 2025

302. The Event Pricing Strategy That Made VIP the Default, Not the Upgrade ($150K Case Study)

61 hours 54 mins; June 09, 2025

301. The Automated $130K/Quarter LinkedIn Client Acquisition Machine

45 mins; June 02, 2025

300. We’re Doing What?! See You in September

44 mins; May 26, 2025

Bonus: What to Fix First When Your Business Isn’t as Profitable as It Should Be

34 mins; May 21, 2025

299. Ditching One-and-Done Projects: How This $500K Agency Retains Clients for 3 Years

60 hours 29 mins; May 19, 2025

298. 3 Types of Posts That Consistently Went Viral + Grew A New Account To 34K Followers In 1 Year

58 mins; May 12, 2025

Bonus: 3 Ways To Future-Proof Your Website With SEO (Based On Google’s New Algorithm)

37 mins; May 07, 2025

297. The Podcast Guesting To Private Podcast Pipeline That Converts Leads 60% Faster (And Generated $45K So Far)

49 mins; May 05, 2025

296. From Launch to 20K Users In Under 6 Months: How SheMed Turned Regulation Into Rapid Growth

52 mins; April 28, 2025

Bonus: Finding Your Higher Path Through Intuitive Business Practices

42 mins; April 23, 2025

295. Selling Part of Her Business Led to a 376% Profit Margin Increase

63 hours 39 mins; April 21, 2025

294. The Employee Ownership Model That Scaled This Agency from Startup to $200M Revenue in 5 Years

54 mins; April 14, 2025

Bonus: Brick & Mortar vs. Online Business? Lessons in Scaling Both To 7 Figures

35 mins; April 09, 2025

293. 46K List Growth Case Study: From Snooze-Worthy to Subscriber Magnet

57 mins; April 05, 2025

292. How Smart Spending 4X’d Her Business in 1 Year

52 mins; March 31, 2025

Bonus: 50% of Podcasters Quit After 3 Episodes — Here’s How to Publish Consistently Without Burning Out

30 mins; March 26, 2025

291. They Stopped Marketing and Built a Multi 7-Figure Firm By Focusing On This Instead

62 hours 17 mins; March 24, 2025

290. Debriefing 3 Consecutive Million Dollar Years (Offers, Profits & Lessons)

67 hours 14 mins; March 17, 2025

Bonus: Turn Podcast Guesting Opportunities Into $10K PayDays

35 mins; March 12, 2025

289. How a Meme Account Generated $55K In 90 Days For This Coaching Business

42 mins; March 10, 2025

288. $100K in 8 Weeks: 4 Levers That Launched This New Business To Six Figures, Fast

52 mins; March 03, 2025

287. $5K in 30 Days: Relaunching a Business After A Work Hiatus

45 mins; February 24, 2025

286. Build Wealth Beyond Your Business: The $566K Safety Net That Gives Her The Choice To Be Work Optional

74 hours 58 mins; February 17, 2025

Bonus: Turn Cold Leads Into Closed Contracts — The ACE Framework That Lands High Value Clients

41 mins; February 12, 2025

285. How an “Unscalable” Funnel Signed 99 Clients & Generated $150K in One Year

55 mins; February 10, 2025

284. Build Trust in 4 Minutes: The Brand Video That Boosted Revenue by 600%

65 hours 57 mins; February 03, 2025

Bonus: Optimize Your Website For Sales With This Checklist of 10 Conversion Drivers

36 mins; January 29, 2025

283. $155K Sold in 5 Days: A Data-Packed “Deal Week” Debrief

65 hours 11 mins; January 27, 2025

282. 50% List Growth, $9K Revenue, 1 Zero-Spend Scavenger Hunt: The Power of Surprise & Delight

48 mins; January 20, 2025

Bonus: Is It A Strategy Or Mindset Problem? How To Identify What’s Stopping Your Business From Scaling

44 mins; January 15, 2025

281. 5 Entrepreneurs Who Were Paid To Create Their 1st Online Course (And How You Can Too)

28 mins; January 13, 2025

10 Out-Of-The-Box Customer Acquisition & Retention Strategies To Try in 2025

39 mins; January 06, 2025

Energy Management > Time Management? The Anti-Hustle Productivity Approach That Grew Revenue 2X in 12 Months

54 mins; December 30, 2024

Scaling a Corporate Gifting Program to Drive 25% of Revenue

49 mins; December 23, 2024

How a Self-Published Book Attracts $50K Clients Through Amazon + Word of Mouth

62 hours 38 mins; December 16, 2024

Get PAID To Promote Your Membership? How a $15 Pre-Launch Experience Converts at 43%

58 mins; December 09, 2024

Negotiation Strategies That Make This Creator $130K A Year In Brand Partnerships

53 mins; December 02, 2024

Increasing Annual Sales By $1M with a Strategic Licensing Deal

59 mins; November 25, 2024

How Jasmine Star Fundraised $555K From Her Community In 1 Hour

59 mins; November 18, 2024

Bonus: Growing Your Leadership Capacity (Amplify Your Life Conference Panel)

57 mins; November 13, 2024

Want To Collab & Go To Mexico Together In 2025? Join Me In This Peer Mastermind (MixerMind) by November 26th

34 mins; November 11, 2024

Bonus: Prep For Black Friday: Smart Marketing Insights For Explosive Revenue In Q4

40 mins; November 06, 2024

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