2Bobs—with David C. Baker and Blair Enns
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Designing Your Service Offerings
29 mins; May 25, 2022
Secrets Behind the Killer Website
32 mins; May 11, 2022
Why All My Content Is Ungated
30 mins; April 27, 2022
Selling to Different Buyer Types
40 mins; April 13, 2022
The Power of Process
32 mins; March 30, 2022
What Would YOUR Employee Review Look Like?
33 mins; March 16, 2022
Secrets Behind the Killer Proposal
32 mins; March 02, 2022
Six Hidden Benefits of Client Concentration
34 mins; February 16, 2022
Everything Can Change in One Conversation
37 mins; February 02, 2022
Languishing
29 mins; January 19, 2022
Your Job Is the Future—Theirs Is to Keep You Honest in the Present
30 mins; January 05, 2022
Sales Clichés and the Damage Done
36 mins; December 15, 2021
Ten Set Pieces
39 mins; December 01, 2021
Collecting From Deadbeat Clients
31 mins; November 17, 2021
Firing a Client
30 mins; November 03, 2021
Attribution Errors
30 mins; October 20, 2021
How to Write That Book
30 mins; October 06, 2021
Should You Write That Book?
34 mins; September 22, 2021
Are You Ready for a Minority Partner?
29 mins; September 08, 2021
Approaching Normal
34 mins; August 25, 2021
Talking About Mental Health
31 mins; August 11, 2021
Orbiting the Giant Hairball
35 mins; July 28, 2021
Five Levels of Pricing Success
33 mins; July 14, 2021
Your Four Advantages Over an In-House Department
31 mins; June 30, 2021
A Ten Year Retrospective on the Manifesto
27 mins; June 16, 2021
What an Acquirer Will - and Will Not - Care About
28 mins; June 02, 2021
You Contain Multitudes
28 mins; May 19, 2021
The Challenges of Growing Too Quickly
28 mins; May 05, 2021
The Tao of No
34 mins; April 21, 2021
What a Normal Person Thinks of Your Creative Firm
29 mins; April 07, 2021
Communication Components in Your Sales Toolbox
34 mins; March 24, 2021
Performance Bands
36 mins; March 10, 2021
Creative Bullshit Bingo
23 mins; February 24, 2021
Is "Agency" Still the Right Word?
25 mins; February 10, 2021
Let's Talk About Money
32 mins; January 27, 2021
The Enemy Within
29 mins; January 13, 2021
Holding Opposite Perspectives in a Healthy Tension
30 mins; December 30, 2020
Slapping Down Your Childlike Glee
34 mins; December 16, 2020
Myth of "I Just Need More Opportunities to Get in Front of Prospects"
21 mins; December 02, 2020
Big Clients Vs Small Clients
36 mins; November 18, 2020
The Great Migration
29 mins; November 04, 2020
Foibles of an Executive Leadership Team
29 mins; October 21, 2020
Transcending Timesheets
32 mins; October 07, 2020
How Our Deepest Fears Shape Our Approach to Business
32 mins; September 23, 2020
Objections to Specialization
30 mins; September 09, 2020
Do Generalists Really Triumph Over Specialists?
24 mins; August 26, 2020
The Rungs You Can Reach on the Ladder of Lead Generation
36 mins; August 12, 2020
The Journey From Generalist to Specialist
34 mins; July 29, 2020
How and When to Talk About Your Firm
26 mins; July 15, 2020
Four Regrets You're About to Have
28 mins; July 01, 2020
When to Shut Up and Listen and When to Speak Up
26 mins; June 17, 2020
Critical Questions Your New Business Person Should Be Able to Answer
33 mins; June 03, 2020
The Hate Sandwich You're About to Eat
32 mins; May 20, 2020
Will You Be My Friend
37 mins; May 06, 2020
Changes in the Agency Client Landscape
29 mins; April 22, 2020
Business As Unusual - Managing in a Pandemic
30 mins; April 08, 2020
When Rightsizing Makes Sense...And How to Do It
34 mins; March 25, 2020
The Power of Options
35 mins; March 11, 2020
How Digital Firms Are Different
35 mins; February 26, 2020
The Impact of Agile in the Real World
36 mins; February 12, 2020
Phase Your Client Engagements
38 mins; January 29, 2020
Understanding Account People
31 mins; January 15, 2020
What Leverage Do You Have With Client Contracts and MSAs?
32 mins; January 01, 2020
When You Put Someone Else In Charge of Your Firm
30 mins; December 18, 2019
Productized Vs Customized Services and Monthly Recurring Revenue
35 mins; December 04, 2019
Which RFPs Should You Respond To?
30 mins; November 20, 2019
A Podcast After-Action Review
31 mins; November 06, 2019
Common Traits of Success
25 mins; October 23, 2019
The Only New Business Indicator That Matters
28 mins; October 09, 2019
Taking the Team Seriously
34 mins; September 25, 2019
Top Ten New Business Development Myths
34 mins; September 11, 2019
Six Staffing Blunders
31 mins; August 28, 2019
Making Adversarial Assumptions in the Sales Process
35 mins; August 14, 2019
Building Your Personal Brand
34 mins; July 31, 2019
Can We Learn Anything From the Consulting Firms?
34 mins; July 17, 2019
Be the Client You Want to See in the World
34 mins; July 03, 2019
Size Matters
32 mins; June 19, 2019
Different Pricing Models
34 mins; June 05, 2019
Greatness Requires Discomfort
28 mins; May 22, 2019
Selling to Clients With In-house Resources
29 mins; May 08, 2019
Things Principals Should Do More Of
22 mins; April 24, 2019
There Are NOT Seven Reasons Why Clients Hire You
30 mins; April 10, 2019
Where Do Ideas Come From?
32 mins; March 27, 2019
It's a Small World After All
29 mins; March 13, 2019
Why Account People Should Close New Business
23 mins; February 27, 2019
A Beginner's Guide to Negotiating
35 mins; February 13, 2019
Seven Positioning Mistakes to Avoid
34 mins; January 30, 2019
Debriefing After a New Business Call
30 mins; January 16, 2019
Shoot - Now What Do We Do?
34 mins; January 02, 2019
Selling in One Lesson
34 mins; December 19, 2018
The Risk Episode
31 mins; December 05, 2018
Open Book Management
24 mins; November 21, 2018
Alternative Forms of Reassurance
29 mins; November 07, 2018
Seven Strategies to Grow Accounts
31 mins; October 24, 2018
The Best Ways to Disrespect Account People
29 mins; October 10, 2018
The Seven Masteries of the Rainmaker
33 mins; September 26, 2018
If I Were Starting Over
34 mins; September 12, 2018
The X-Factor
32 mins; August 29, 2018
Starting...Existing...Thriving
34 mins; August 15, 2018
Replacing Presentations With Conversations
28 mins; August 01, 2018