Sam Littlefield and Steve Roop chat agency and client happenings as well as cover digital marketing trends and news every Wednesday, live from Littlefield Studios in Tulsa, Oklahoma.
Measuring the ROI of trade shows
18 mins; April 01, 2026
Why we love in-house marketing teams
18 mins; March 25, 2026
Everything you need to know about change management
22 mins; March 18, 2026
Do you view your agency as order takers or strategic partners?
18 mins; March 04, 2026
Marketing in the age of AI whiplash
18 mins; February 25, 2026
Beyond likes & views: Marketing signals that actually matter
17 mins; February 18, 2026
Big game, big ads, big money
23 mins; February 11, 2026
So you're building a new website for your brand
21 mins; February 04, 2026
Everything we know about OpenAI’s new ChatGPT ads
14 mins; January 29, 2026
Media & Analytics Director Chris Kizer joins the podcast and numbers start flying
22 mins; January 21, 2026
Everybody hates AI
15 mins; January 14, 2026
We’re back
15 mins; January 08, 2026
That's a wrap on 2025
15 mins; December 22, 2025
Trent-a-palooza IV: AI data, B2B e-commerce and big companies, small teams
28 mins; December 12, 2025
"The One Where They Talk About Zero-Click Search"
19 mins; December 03, 2025
Thankful
10 mins; November 25, 2025
'Tis the season for planning
15 mins; November 20, 2025
OpenAI, PayPal, and the future of e-commerce
18 mins; November 12, 2025
Navigating OpenAI’s new ChatGPT-powered browser, Atlas
18 mins; November 05, 2025
Are AEO / GEO new strategies, or just an evolution of SEO?
20 mins; October 29, 2025
Top 3 marketing trends for 2026 (and yes, they involve AI)
22 mins; October 22, 2025
The true value of partnering with an independent marketing agency
22 mins; October 15, 2025
New email marketing hotness from INBOUND
19 mins; October 01, 2025
Sam's back! From Paris with love (and AI talk)
20 mins; September 24, 2025
First impressions of HubSpot's new products
28 mins; September 17, 2025
INBOUND 25: New location, new HubSpot products, same fantastic insights
21 mins; September 10, 2025
SEO, AI and the future of search
26 mins; August 27, 2025
HubSpot's INBOUND 25 preview
17 mins; August 20, 2025
B2B marketing "mythbusters"
21 mins; August 13, 2025
Marketing gut-checks: What's still true in 2025
39 mins; August 06, 2025
The sound of your brand: Why audio identity matters in B2B
18 mins; July 30, 2025
Midwest marketing: Is there a flyover bias in our industry?
21 mins; July 23, 2025
Marketing to Gen Z: A first-person account
28 mins; July 16, 2025
Hiring Gen Z marketers: Culture clash or superpower?
21 mins; July 09, 2025
When is it time for a brand refresh?
15 mins; July 02, 2025
Marketing and mental health
22 mins; June 25, 2025
This man eats, sleeps and breathes media
18 mins; June 18, 2025
Let's talk client communication
22 mins; June 11, 2025
Celebrating 45 years of LA with David Littlefield
25 mins; June 04, 2025
Has AI-based search already killed traditional search and SEO?
21 mins; May 21, 2025
50% genius, 50% guesswork: Welcome to A/B testing
20 mins; May 14, 2025
AI is changing how personas are created
19 mins; April 30, 2025
Brand consistency across B2B touch points
14 mins; April 23, 2025
20 years of creative change with Rocco
31 mins; April 16, 2025
Adapting to B2B marketing technology trends
21 mins; April 09, 2025
Becca Barnard takes the mic for her podcast debut + MARCON recap!
17 mins; April 02, 2025
What’s the difference between digital & content marketing?
20 mins; March 26, 2025
How AI is changing B2B visual branding
17 mins; March 13, 2025
A/B testing and optimization for B2B emails
21 mins; March 05, 2025
Leveraging inbound content for B2B success
15 mins; February 26, 2025
Six tips for crafting the perfect thumbnails
14 mins; February 18, 2025
Super Bowl LIX ad recap: The good, the bad and the ugly
28 mins; February 11, 2025
Reimagining B2B branding
22 mins; February 05, 2025
The power of micro-moments in B2B marketing
17 mins; January 29, 2025
The ethics of AI in B2B marketing
18 mins; January 22, 2025
Podcasting: Boosting B2B brand awareness, one episode at a time
17 mins; January 15, 2025
Welcome back to a new season of Little Talks!
17 mins; January 09, 2025
Trent-a-palooza! Chatting AI and CX for B2B brands with Grasshopper Mowers VP of Marketing
41 mins; December 18, 2024
Marketing to a blue-collar B2B audience
13 mins; December 11, 2024
Lo-fi content FTW: Why simplicity resonates
14 mins; December 04, 2024
Win high-value customers with Account-Based Marketing
