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The Programmatic Digest

The Programmatic Digest, hosted by Helene Parker, is a 25-45 minutes weekly podcast rounding up fresh, top programmatic and digital headlines from our preferred digital media sources. It is also going to feature educational interviews with experts in the industry, like yourself.

194. Resilience in Ad Tech: What Agency Life Teaches Every Programmatic Trader

33 mins; March 18, 2026

Community, Confidence, and Career Growth in Programmatic, With Tiffany Wade

36 mins; February 25, 2026

CTR vs Conversions Real Performance Examples

7 mins; February 25, 2026

Follow the Eyeballs: Integrated Media Planning + AI for programmatic Traders with Dominique Robinson

44 mins; February 12, 2026

191. Agency Life Unfiltered

40 mins; February 04, 2026

Curation 101 in less than 3 mins

2 mins; February 03, 2026

190. 2025 Recap, 2026 Roadmap: AI, Privacy, CTV, RMNs, and Supply Quality

49 mins; January 08, 2026

189. How To Turn Curated Audience Into Insights with GDB

24 mins; November 11, 2025

188. Past the Hype: How to Buy Smarter After TTD's Reseller Update

44 mins; October 30, 2025

187. What Traders/Buyers Should Know About Publisher's Ad Stack Relating To SPO with Jana Meron

26 mins; October 17, 2025

186. Why More DSPs ≠ More Reach: Programmatic Deep Dive with Gary Guarnaccia & Ryan Verklin

44 mins; October 08, 2025

From Brand to Demand: B2B Programmatic with Rosey Sutton

39 mins; September 17, 2025

184. AI, Attribution & Attention: Insights from IAB's Angelina Eng | Programmatic Digest Podcast

33 mins; September 10, 2025

183. Curate the Path: How DPO + AI Boost Publisher Yield with Petri Kokkonen from Relevant Digital

11 mins; August 28, 2025

182. How LATAM is Reimagining CTV with Alberto Grande from EXTE– Live Episode from Cannes Lions 2025

20 mins; July 31, 2025

181. How Programmatic Buyers Think About UGC with Andrew Super from Nextdoor - Live Episode from Cannes Lions 2025

13 mins; July 23, 2025

180. From History Major to MadTech Leader: Heather Macaulay on Tech Stack Clarity, Connectivity, and Career Advice

31 mins; July 16, 2025

179. From Intern to Programmatic Media Director: Navigating Career Growth and Industry Insights with David Wiener

33 mins; July 03, 2025

178. Audience First, Attribution Always: A Practical Workshop for Traders

37 mins; June 26, 2025

177. Programmatic Media Planning with a Data-First Mindset

37 mins; June 05, 2025

176. Choosing The Right Data Partner In The Crowded Programmatic Market

43 mins; May 29, 2025

175.5. Programmatic Hands-On Keyboard Training (June Specials)

1 min; May 26, 2025

Reaching Hispanic Audiences with Premium Video + Programmatic Power

38 mins; May 14, 2025

S.20 - Video First: Estrategias para Maximizar Ingresos en Medios Digitales con Álvaro Al. Cuesta

42 mins; April 21, 2025

174. Curation & SPO: Simplifying Programmatic with Bob Regular at Infolinks

41 mins; April 16, 2025

173. Adtech Economic Forum Discussion with Shannon Rudd and Allie Lichtenberg

35 mins; April 09, 2025

172. Marketecture Live Takeaways: Privacy, Diversity, and Identity Discussion with Shannon Rudd and Allie Lichtenberg

48 mins; April 03, 2025

171. Women Leading the Way in Ad Tech with Ann Tarasevich

36 mins; March 20, 2025

170. Trailblazing Women in Ad Tech: Balancing Expertise, Strategy, and Curiosity

44 mins; March 13, 2025

169. Growth Audience Targeting with Crystal Foote at Digital Culture Group

39 mins; March 06, 2025

168. Why Your programmatic Media Plan is Failing: Awareness vs. Conversion Mistakes

22 mins; February 26, 2025

167. SPO, AI, and Attention: the New Era of Programmatic Advertising with Albert Thompson

54 mins; February 04, 2025

166. Here's Two Ways To Level Up In 2025

1 min; February 02, 2025

165. Programmatic Traders and Revenue Growth

4 mins; January 13, 2025

164. Workshop #3 Preview: Reporting & Analysis

3 mins; January 07, 2025

163. Workshop #2 Preview: Optimization

3 mins; January 06, 2025

162. Preview of Workshop 1 out of 3: Pre-Campaign Launch

1 min; January 02, 2025

161. Day 2️⃣: Optimize Frequency Caps #programmaticadvertising

1 min; December 19, 2024

160. Day 1️⃣: Audit/QA All Active Programmatic Campaigns in Your DSP(s)

1 min; December 19, 2024

159. Pre-Bid Filters and PMP Deals Training With Iesha White - Part 1

27 mins; November 23, 2024

158. Mastering TV Advertising: Balancing Traditional and Programmatic Strategies with Haley Wiaz

33 mins; October 15, 2024

Balancing In-House Expertise and Outsourcing with Helen Lum at AppScience

33 mins; October 08, 2024

156. Programmatic Curation, AI, and Global Collaborations with Seika Media

40 mins; September 18, 2024

Insights from Stefanie Beach on Consultancy Transformation and Strategic Outsourcing

31 mins; August 28, 2024

S19 - Masterclass Para Publishers Sobre First Party Data con Gabriel Weitz de AdGoat

40 mins; August 04, 2024

153. I Served 1MM Impressions Blank: Here's How To Avoid

1 min; July 17, 2024

152. How To Avoid Overspending in Your Programmatic Ad Campaign

2 mins; July 16, 2024

151. The Programmatic Ecosystem: Cookie Mapping vs. ID Bridging - Part 1

40 mins; July 09, 2024

150. WTF is Programmatic Curation And Why Is It Important

34 mins; July 02, 2024

149. A Buyer's Guide To addressing the impact of MFA sites on their programmatic campaigns

37 mins; May 13, 2024

S18. Editores al Frente: Estrategias Innovadoras en la Era de la Privacidad Digital

41 mins; May 02, 2024

148. A Buyer's Introduction to Made For Arbitrage (MFA) Sites

42 mins; April 16, 2024

147. Transforming Ad Agencies with Automated Programmatic Solutions

43 mins; April 10, 2024

146. A Buyer's Introduction to Supply Path Optimization

67 hours 41 mins; April 04, 2024

145. Elevating Ad Campaigns through Tactical DSP UtilizationWith Preciso

25 mins; March 04, 2024

144. A Deep Dive into the Evolution of Gaming Advertising With Playwire

38 mins; February 25, 2024

S17. Supply Path Optimization con Antonio Minuta de Freestar

33 mins; February 22, 2024

143. Navigating the Shift to Audio-First Advertising Strategies

35 mins; February 19, 2024

142. Breaking Down the Advertising Supply Chain with Industry Insights

31 mins; February 12, 2024

Programmatic Training: Underpacing Do's and Don't's

3 mins; February 12, 2024

141. Beeler.Tech's Navigator NYC: My Takeaways

47 mins; January 30, 2024

Mastering Programmatic Buying in Compliance with COPPA Guidelines

35 mins; January 16, 2024

S16. Lotame+IAB: Navegando el Futuro Cookieless y el Auge del Retail Media en LATAM

39 mins; December 07, 2023

139. How To Partner With Black Owned Media, for real

36 mins; November 29, 2023

S15 - Quiero Ser Product Manager con Claudio Marrero

36 mins; October 13, 2023

138. Multicultural Targeting in Programmatic Media with Iesha White

46 mins; October 12, 2023

137. Above The Fold, a Boutique-Style Agency in Programmatic Advertising

52 mins; October 02, 2023

S14 - Claves para Trabajar en las Big Six con Jorge Romero Odorisio

44 mins; September 22, 2023

136. Understanding The Identity Landscape with Adapex

45 mins; August 28, 2023

135. Understanding Programmatic Sustainability with Brian O'Kelley at Scope3

56 mins; August 08, 2023

133. Pablo Galiana from Teads - Live in Cannes Lions Festival 2023

22 mins; July 28, 2023

132. Laura Gaffney - Live in Cannes Lions Festival 2023

22 mins; July 26, 2023

131. Thomas Shea from Doceree - Live in Cannes Lions Festival 2023

15 mins; July 24, 2023

130. Sara Vincent from Index Exchange - Live in Cannes Lions Festival 2023

21 mins; July 07, 2023

134. Why Consider Agency Trading Desk with Marc Poirier at Klever Programmatic

40 mins; July 05, 2023

129. Live in Cannes Lions Festival 2023 - Debra Fleenor from Adapex

16 mins; July 03, 2023

Latest CTV/OTT Update with Shiv Gupta

44 mins; June 27, 2023

Data Privacy, Data Clean Rooms, Identity Discussion with U of Digital's Myles Younger

54 mins; June 20, 2023

How A Nurse Started in Programmatic Media

31 mins; June 13, 2023

S13 - Petal Ads, una Nueva Propuesta de Programmatic con Omar Aguilar

41 mins; May 25, 2023

S12 - Programmatic Cinema y Barracuda University - Ricardo Izquierdo

41 mins; May 04, 2023

S11 - Data y Soluciones No-Code con Juan Bello, Co-Founder de Porter Metrics

32 mins; April 13, 2023

125. Programmatic Ninja Well-being Series: Professional Requirements For Juniors to Seniors To Directors

57 mins; April 04, 2023

Live From the Community Call with Niels Claes on the Topic of Identity from a Publisher's perspective

52 mins; March 28, 2023

A Publisher's Point Of View with Tomer Treves at Adnimation

30 mins; March 21, 2023

Sharpen Your Programmatic Skill with This Optimization Bootcamp

23 mins; March 14, 2023

S10 - La Solución Integral de E-Planning con Francisco Ortiz

42 mins; March 06, 2023

121. Programmatic Ninja Well-being Series: How To Setup a Programmatic Team For Success

51 mins; February 28, 2023

120. Programmatic Ninja Well-being Series: Minimizing Efforts and Increasing Automation

59 mins; February 21, 2023

119. Programmatic Ninja Well-being Series: Airing of the Grievance

44 mins; February 14, 2023

S9 - Dinámicas de Trabajo entre Equipos con Ezequiel Rojas

38 mins; February 10, 2023

118. Tips On Talent Retention With Matt Barash

42 mins; February 07, 2023

117. How This Yoga Therapist Got Started In Programmatic

28 mins; January 31, 2023

S8 - Monetización Gaming con Agustin Moyano

40 mins; January 27, 2023

116. Common Mistakes To Avoid When Hiring Programmatic

29 mins; January 24, 2023

115. The Current State of Programmatic Mobile with Ravit Ross at Start.IO

26 mins; January 17, 2023

114. Is Media Value is Based On Currency or Measurement? Seraj Bharwani Address

38 mins; January 10, 2023

113. Historical Background on Cookie Targeting with Nish Desai

29 mins; January 04, 2023

112. Growing A Global Team Successfully with Julio Monzon

29 mins; December 27, 2022

111. How to Get Started as a Programmatic Media Trader

40 mins; December 20, 2022

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